Social media impact: an obsession with glowing up

Social media impact: an obsession with glowing up
Since the beginning of the pandemic, society, and especially the younger generations developed an obsession with glowing up because of social media. Platforms, such as Instagram, Tik-Tok, Facebook, and Snapchat promote a toxic environment.
Urban dictionary defines glow-up as a mental, physical, and emotional transformation for the better. Glow Ups can be both natural or planned. As well as being gradual and permanent, or fast and temporary.


The Covid pandemic affected everyone, especially because we had to spend so much time at home. Naturally, when spending so much time alone, isolated, people come up with a lot of things to cheer them up. People are now sharing before and after quarantine photos, to show how much this quarantine changed them.
But this is not a new subject, since this tendency started with celebrities. Many infamous Instagram influencers have had noticeable changes in appearance. This led people to a mistaken belief, convincing them that normal characteristics, such as pale skin, wrinkles, double chin, or a crooked nose are things to be ashamed of. It is not a mystery that a large category of famous people had lots of plastic surgery. There is nothing to be embarrassed about, but the real problem is that many of them did not have the courage to admit it. Unfortunately, many people believe this is how they were born – perfect.
It is completely normal to want to improve your physical appearance. When people are scrolling down Instagram and see perfect skin texture, no pimples, a perfect chin, and an enviable nose, they have the false impression that something is wrong with us. Many people tend to believe that this affects – largely – only youth. But how would an adult female in her forties feel when she saw the perfect skin of Kris Jenner?


In the past few years, many Instagram accounts have been promoting natural beauty and they have attempted to normalize flaws. Their main objective is to show us how Photoshop or Facetune can turn anyone into a completely new person. We can call it a movement to accept ourselves as we are. A perfect example is an Instagram account called beauty.false where creators are comparing Instagram content with real life.
The problem is not those stunning beauties, but the comparison, we make in our heads. Instantly, when seeing a perfect body or face, our brain makes us believe this is the supreme standard, and we are not good enough. When in fact, we might not even know the story behind that photo. Perhaps that person has low self-esteem and is using Photoshop to achieve that false beauty standard everybody believes in.


Seeing everyday perfect faces and bodies makes you feel like something is wrong with you. This is creating a false reality and can seriously impact our self-esteem and mental health. Only by understanding that is creating a toxic environment, we can improve our life quality. The change lies in our hands. By unfollowing toxic accounts and not promoting their content, we can come up with normal beauty standards and stop an unhealthy obsession with glowing up.


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