5 Great Makeup artists you can follow on YouTube

makeup artists

Confession time: I have zero makeup skills. It doesn’t mean that I don’t enjoy watching tutorials and recreating them with whatever products I own. I look up to a series of makeup artists, and today I want to share their YouTube channel with you if you need some ideas!

Let’s clear something up: there’s a lot of gossip in the beauty community. These makeup artists I want to introduce to you might have been involved in a scandal at some point. I don’t keep up with all the drama because, in this case, I separate the art from the artist. I aim to help you find new inspiration sources regarding makeup, so let’s get on with it!

1. Bailey Sarian

Bailey Sarian is the first on my list of cool makeup artists I’ve accidentally found and fallen in love with. She has worked at Sephora, has done professional makeup jobs for both private clients and commercial purposes.

Bailey Sarian got my attention due to her playlist called Murder, Mystery & Makeup, and it’s exactly what it sounds like. Every Monday, Bailey sits down and presents famous murder cases while doing bold, colorful makeup looks on herself. What’s not to like about that?! I love how she can divide her attention between her macabre stories and working with makeup.  The final result is always stunning and educative – if you’re into serial killers, of course!

Now, I suppose you guys want to know more about the makeup part of her channel. Bailey Sarian has playlists on skincare, makeup hauls, different types of looks from glittery to grunge, and so on. Her skills and range are quite impressive. That and her cheery yet down-to-earth personality make her one of the best makeup artists I follow. She uploads a new video weekly.

Here’s one of her ‘murdery’ tutorials. Give it a try!



Regina is a Kazahstan/German makeup artist who does non-talking tutorials but includes all the product information you need to recreate her looks.

She is already stunning, yet she always finds a way to play with makeup and accessories to reinvent herself. I like how Regina recreates historically accurate looks, such as the Victorian era, Edwardian era, and the Golden Age of Hollywood-inspired look.

Even though Regina is a mostly self-taught makeup artist, her skills are impressive and continuously evolving. She has worked for Maybelline, and she’s focused on improving her YouTube channel. Regina has other bolder and fantasy-inspired looks, but I chose to share with you a more soft look that will make you love her work!


3. John Maclean

John Maclean is a certified makeup artist currently based in London. I appreciate that he always explains what techniques he uses, why some products are better than others, and makes smart analogies. I feel like I’m learning something every time I watch his content. Because of his ethereal appearance and his jokes, his followers have collectively agreed that John Maclean is, in fact, an ancient human-like entity. John simply…goes with it.

To go back to his makeup tutorials, John Maclean usually goes for subtle, delicate, yet elegant looks. He gives great attention to the skincare routine and has fantastic tips regarding the right products for light skin tones.

Unfortunately, John seldom uploads new material, but the clips are rather long on the bright side. I decided to share one of his more vibrant looks, which I adore. Enjoy!

4. Ali Andreea

The Romanian makeup artist has more than a decade of experience in the beauty field, has worked for Anastasia Beverly Hills, and lives in Paris. So why did I include her in this makeup artists top?

Ali Andreea radiates calmness, warmth, and competence; this mix convinced me to follow her on YouTube for over a year. Her videos focus on tips regarding natural glowy looks, makeup product reviews, and skincare. I must say I’ve found her eyeliner tutorials helpful, so I gladly recommend them to anybody who struggles with the technique (who doesn’t?).

So, if you’re more into natural yet classy looks, Ali Andreea is the one to follow. She posts at least one video every week. Below there’s a clip from earlier this year about interesting makeup trends to try in 2021. Enjoy!

5. Mykie a.k.a. Glam & Gore

Technically, I’m cheating with this entry from my top 5 makeup artists but bear with me. Mykie is a special effect technician, meaning that she can create weird, out-of-this-world looks using specific materials such as latex, body paint, prosthetics, and so on. She combines them with regular makeup, hence the name of the YouTube channel.

Now, I know some of her looks are not for the faint of heart, but I adore them! Mykie has a wicked sense of humor, and she loves ghost stories: she even traveled to haunted destinations and did an inspired look while being there. How amazing is that?!

Here’s one of her earlier videos that will undoubtedly convince you of her skill.

My list of makeup artists you can follow on YouTube has come to an end. Watching these videos reminded me why makeup is a fun and beautiful way of self-expression. Who knows, I might give it a try again!


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